Our Commercial experts will support you on long-term and ad-hoc activities:
- Estimation of market potential and business opportunity:
– Creation of forecast model based on the public information to conduct Primary and Secondary market research if required to evaluate the existing market.
- Plan and develop strategies to manage overall supply chain of commercial product:
– Management of wholesaler rebates and charge back scheme
– Select of optimal wholesale chains efficiently to cover the entire nation under refrigerated conditions.
- Commercial sales and marketing:
– Preparations for launch
– Develop detailed commercialization plan including segmentation, positioning and messaging plan
– Prepare plans for optimized sales force deployment and targeting plan.